🛑 Problem Presented

Advanced Financial Partners (AFP), a $30M RIA in Pennsylvania, faced three core challenges:

• Investment Gaps: Static allocation strategies failed to protect clients during major downturns.
• Weak Platform Support: National wealth platform offered little client-facing value or flexibility.
• High Fees, Low Clarity: Costs were layered and unclear, eroding client trust and returns.

AFP, transitioning from commissions to a fee-based model, needed a scalable, transparent investment solution to grow post-partnership split.


đź’ˇ Solution Proposed by Auour

Auour provided:

• Risk-Managed Core: Dynamic ETF strategies to reduce daily oversight and downside risk.
• Enhanced Communication: Branded newsletters, market updates, and client portal access.
• Sales & Strategy Support: Help with client presentations, tax-aware transitions, and small business 401(k) solutions.

This allowed AFP to shift from platform dependency to a customized, client-focused model.


🛠️ Implementation Plan

  1. Transitioned Platform: Replaced legacy products with transparent Auour models.

  2. Improved Client Messaging: Launched branded communications and portal access.

  3. Freed Advisor Time: Delegated investment duties to Auour.

  4. Accelerated Growth: Won new mandates and doubled AUM in five years.

Brokerage to Advisory

By partnering with Auour Investments, Advanced Financial Partners (AFP) doubled its AUM in five years by shifting to a transparent, downside-mitigating investment approach that improved client communication, reduced internal burdens, and enabled new business opportunities. The collaboration enabled AFP to provide customized advisory services, streamline operations, and access previously inaccessible accounts under their new structure.

🛑 Problem Presented

A seasoned adviser leaving a wirehouse for an independent broker-dealer platform faced two critical challenges:

• Operational Disruption: Re-papering all client accounts and rebuilding portfolios on Envestnet created time-intensive, error-prone work.
• Tax Consequences: Wirehouse strategies weren’t portable, requiring liquidation of holdings and risking large capital gains—especially problematic for long-tenured clients with embedded gains.

This posed a threat to client trust, business continuity, and long-term retention.


đź’ˇ Solution Proposed by Auour

Auour offered a tax-aware, risk-managed transition framework:

• Holdings Mapping: Matched existing client assets to ETF-based models to avoid unnecessary selling.
• Tailored Integration: Adapted strategies to fit legacy structures, including private assets and insurance.
• Account-Level Planning: Reviewed each portfolio individually to align with client goals while minimizing realized gains.

This preserved the investment experience and client confidence during a sensitive business move.


🛠️ Implementation Plan

  1. Strategic Asset Mapping: Matched legacy holdings to Auour exposures to avoid full liquidation.

  2. Personalized Transitions: Built portfolio migration plans for each client, with tax sensitivity in mind.

  3. Platform Coordination: Seamlessly integrated with Envestnet and Pershing for custody and model execution.

  4. Ongoing Partnership: Continued collaboration for tactical adjustments and long-term planning support.

Result: The adviser transitioned smoothly, protected client relationships, and built a scalable, independent practice with ongoing support from Auour.

Tax Intelligent Transitions

Auour Investments supported a financial adviser’s transition from a captive wirehouse to an independent platform by minimizing tax-triggering liquidations and preserving client trust through a customized, tax-aware migration of portfolios. By leveraging ETF-based models and account-specific planning, Auour enabled a smooth transition with minimal disruption and continues to provide ongoing strategic and investment support.